Magento is become a very popular open source store technology. It has been released for over a year now, and the current versions are very stable.
We have been developing in Magento commerce, and also using it for your own retail for a year now too. We often get asked about Magento Commerce and why we recommend it as a good online store technology.
So, Why use Magento as your online store?
In summary, I think there are 4 main benefits in developing a website in Magento:
Features
Magento has some fantastic features 'out of the box'. Most store owners these days want technology that is comprehensive and easy to use. Magento fits the bill. Great features are included in the free community edition such as:
- Wishlists
- Multi store/mall feature
- Email lists
- Compare products
- Bundle/Grouped/Digital products & more
- CMS system for static pages
- Good SEO performance
- Advanced searching
- Layered/Filter navigation Read Full Story
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